Christmas tunes love makes Inverness Scotland's most festive city
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The Highland capital is first in Scotland and second in the UK for searches for Christmas music by population size, according to a new survey.
A search carried out by digital headphones magazine Headphonesty crowned the city as the most festive in Scotland, with 1,048 searches for Christmas music per 100,000 people.
In the UK it is second only to Wrexham with a monthly search volume of 1,580 and is followed by Bath (1,037) and Landaster (1,018).
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The research analyzed Google Search data to determine which UK towns and cities love festive jingles most based on the highest number of monthly searches per 100,000 residents for the top 100 Christmas songs on Spotify.
The crown for "The UK's Scroogiest Town" went to Sutton, which resulted in the lowest searches volume for the same size of population (180).
Based on the same research, Inverness' favourite Christmas songs – based on monthly search volumes for the 100 most-streamed Christmas songs on Spotify – are All I Want For Christmas Is You, Jingle Bells and Silent Night. However, it is Lily Allen's cover of Keane's Somewhere Only We Know that took the top spot in the UK.
Colin Toh, Chief Editor of Headphonesty, commented on the findings: "Our search data reveals which UK cities might be in the Christmas spirit – or not, in some cases. Wrexham loves listening to seasonal classics more than any other place nationwide, and Sutton the least.
"Contrary to popular opinion, Somewhere Only We Know is the most Googled Christmastime song in the UK, beating Mariah Carey to the top. "
