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Video: City musician plays to the world – from the comfort of his own pub


By Calum MacLeod

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Bruce MacGregor and Anna Massey.
Bruce MacGregor and Anna Massey.

VILN, Scotland's first tourism business improvement district, was helping represent Scotland as part of SITE NITE all NITE, a 15 hour live event organised by SITE, the Society for Incentive Travel Excellence, the only business events association dedicated exclusively to the global incentive travel industry, built around businesses which use travel opportunities to motive their staff, suppliers or customers,

SITE NITE involved participants from around the globe who had a 15 minute slot to showcase themselves and their destinations to an international audience of incentive travel professionals.

The entertainment included stories, music, cookery demonstrations, cocktail-making, DJ sets and even game shows.

VILN joined the SITE Scotland Chapter to promote traditional music, dance and Highland games, with VILN's contribution a short video filmed in Bruce MacGregor's own MacGregor's Bar in the centre of Inverness.

Alan Rawlinson, business development manager for VILN said: "It was great to have the opportunity to showcase our area to the global incentive travel audience.

"Incentive travel is a multi-billion pound industry and we have the venues, locations and unique experiences that are perfect for it. To have the chance to show some live music with Bruce’s amazing fiddling was something we were proud to do and it certainly was a highlight of the event. Through being members of SITE, continued attendance at virtual and in due course live industry Trade Shows, VILN will continue to promote Inverness Loch Ness as a destination for incentive travel programmes."

Fiddle player, broadcaster and businessman Mr MacGregor said it was absolutely wonderful to get the chance to play music again.

"It’s been some time since Anna and myself managed a tune and it was great that it could be for such a global audience," he continued.

"We’re so lucky to have such a great tradition of music and song here in the Highlands and to be able to share it."


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