Inverness City Centre Business Improvement District (BID) to launch gift card scheme for spending in the Highland capital
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Shoppers in Inverness are set to get access to a new gift card to be able to spend in the Highland capital.
The city’s Business Improvement District (BID) said it will be launched in October and will be able to be used at big name high street shops as well as local independents including hospitality venues.
The idea behind the new initiative is to try and give a boost to the local economy and improve choice for consumers, BID said.
BID Director Lorraine Bremner McBride said: “The Inverness city centre gift card is an exciting new initiative that will allow us all to support our locally based businesses and keep more money in our local economy at a time when it is needed the most, given the economic landscape for households and businesses remains challenging.
“Our businesses help to sustain our communities by providing the employment, and the goods and services we need so opting to buy a local gift card this Christmas really will make such a big difference and it is win-win too as recipients will have an extensive and impressive range of places to choose where to redeem it at including high street brands and local independents, across all sectors including retail, hospitality, leisure and health and beauty which makes it an ideal present for all ages.
“The card will be available to purchase online with an option to have a physical or a digital card and will be launched as part of our #invernessloveslocal campaign.”
Michael Freeman, of Panasonic Inverness and Euronics Centre in Academy Street, has signed his business up to the scheme.
He said the decision to take part was a “no brainer” and would offer a great choice for shoppers this Christmas.
He added: : “We are extremely excited to participate in the new Inverness gift card scheme as it brings focus once more on supporting real local.”
