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CATCH Highland call handling service set to net 100,000 calls by end of year


By Neil MacPhail

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A CALL handling service in the Highlands is on track to have answered 100,000 calls by the end of 2022 following its launch more than two years ago.

CATCH Highland specialises in providing an expert receptionist service for companies, saving larger businesses a full-time receptionist salary, and giving smaller concerns an administrative facility they wouldn’t have otherwise had.

The company prides itself on enabling a business to never have to miss a call, especially at a time when every missed call could be crucial.

To date it has answered well over 80,000 calls from its bases in Harbour Road, Inverness, and Tore, since it launched, and is on target for the six-figure milestone by the end of the year.

Most of the businesses CATCH represents are local, but some are from the south-west of England.

Highland call handlers frequently deal with customers’ property management queries in Cheltenham.

CATCH is the brainchild of Highland businesswoman Abbie McCahill, who has a successful full-service marketing company Adder Business, facilitating clients throughout the Highlands from its Inverness base.

She said: “CATCH has been a phenomenal success and I am so proud of the way it has developed.

“We offer a uniquely personal service and take our time to understand how the business operates before we take calls on their behalf.

“Basically, we are led by the client and what their individual requirements are, but the software and skill sets we have means our service is equally valuable for bigger concerns or one person operations such as joiners or plumbers who can’t take calls when they are busy working.

“All our receptionists live in the Highlands and are fully conversant with the area’s geography and place names.”


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