Camanachd Association banks on new deal to promote youth shinty
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The Camanachd Association have agreed a deal with the Royal Bank of Scotland to sponsor youth shinty this season.
The deal will support the return of youth shinty which return on Tuesday with the first league fixtures that season.
The competitions the deal will sponsor include Donella Crawford Cup, MacBean Cup, MacPherson Cup and Wade Cup.
The deal will also support the shinty ambassador programme.
The shinty ambassador programme has been in place for three years now and has a significant impact on the number of opportunities for young people.
It creates opportunities for young people to lead, support their local clubs and develop shinty within their local schools.
President of the Camanachd Association Steven MacKenzie, said: “We are delighted that we have been able to launch this new partnership with Royal Bank of Scotland.
"The opportunity that these High School competitions provide for youngsters to get involved in sport and stay active, both physically and mentally, cannot be overstated.
Camanachd Association chief executive officer Derek Keir said:“Our number one priority for 2021 was to restart shinty.
The fact that youth shinty is soon to return is fantastic testament to the volunteers from clubs and schools who make these opportunities possible.
"The young ambassador programme has been a real success in increasing the amount of shinty played in schools and we are extremely grateful to Royal Bank of Scotland for their continued efforts to support our leadership programme for young people.”