Belladrum reveal the The Cailleach – the design for Belladrum's new poster created by winning artist Francesca Grech
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A one-eyed Celtic goddess The Cailleach is the winning design in the Tartan Heart Festival's competition among Scottish art students to discover their new designer to create this year's festival artwork
Francesca Grech is the winning young artist in Belladrum's competition to find an art student to create this year's festival posters and other artwork.
Belladrum organisers launched a search in December across Scotland's art schools to find an emerging designer to create some striking designs for their 2022 Myths And Legends festival artwork.
It was Francesca Grech who won out with her "whimsical design" and her inspiration behind it.
"We loved that she presented The Cailleach – described in myth as a hag and a goddess with one-eye and crimson teeth who formed the Scottish hills and mountains," Belladrum organisers say.
The artist explained how she linked her design with an idea of Belladrum and its landscape in the Highlands.
"The main inspiration for this were the ties that both the Cailleach and the Belladrum Tartan Heart Festival have with the Highlands.
"Her hair forms the landscape and sea, with mountains and valleys.
"The idea of this design is to have the festival and the character interwoven within it."
And Belladrum have now confirmed that artist Fran will be joining them on site this year to help us with the festival's art installations!